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"Remember: when you walk into a DIY store to buy a drill, you don't want the drill. Your end goal is to make a hole and, in order to achieve this, you have to buy the drill."
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"Why do customers (and that includes you and me) find it so difficult to recall more than a couple of occasions when they felt that they were treated exceptionally by the salespeople who dealt with them?"
Business
"That's what marks out the successful from the nearly-rans. Focusing on what makes people itch rather than continuously presenting an entire catalogue of scratches."
Business
"I should become happier at what I do and leave others happier than before they'd met me."
Life
"22% of current business-to-business salespeople will be replaced by search engines within the next five years."
Business
"Men constantly miscalculate what they can do in a day, and grossly underestimate what can be achieved in a year."
Productivity
"Customers do not want a lecture from you and they certainly don't want some juvenile in a bad suit forcing his wares upon them."
Business
"Sometime in the future, when business slumps and there appears to be no solution in sight, you will hear others moaning about and blaming the things that are completely out of their control, wasting hour after hour on elements, which cannot be changed. Meanwhile, you, my boy, you will be focusing your efforts on the only thing that matters. The response which ensures you reach your destination."
Business
"If you sound like a contestant from The Apprentice or if the customer believes that they are being sold AT, you have already failed."
Business
"We must design how we wish to be perceived, and then we must work even harder to continuously recreate and re-evaluate that perception."
Self
"Could trying your hardest, but never being quite good enough ever be acceptable to anyone? Is that what your dreams are made of?"
Motivation
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"Innovation is the change, Change Management needs to be an integral part of innovation management."
Author Name
Personal Development
"The profession of book writing makes horse racing seem like a solid, stable business."
Author Name
Personal Development
"In the business always talk to decision makers only, it will save your time and will get you the deal."
Author Name
Personal Development
"In the business world cooperation is essential."
Author Name
Personal Development
"Business is the salt of life."
Author Name
Personal Development
"Marketing is safe. Sales is risky. UNLESS, marketing has done its job. Then sales is safe too."
Author Name
Personal Development
"To me everything in business boils down to this: do you genuinely care about your customers - or just their cash?"
Author Name
Personal Development
"The nonessential employees, the type of workers whom remain at home when it snows, are the quickest to complain about how the talented persons of an organization behave."
Author Name
Personal Development
"The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die."
Author Name
Personal Development
"Find your hidden talents, your hidden potentials, your hidden purposes and convert them into a better business for the benefit of the entire world."
Author Name
Personal Development
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