"Your mission statement, vision statement, core values, and service standards provide a clear focus for all while keeping your team humble and hungry. It creates that family environment in which your employees enjoy coming to work and dealing with the challenges they face each day."

"Be a person of character people can count on."

"Well, I admit it. I'm a people addict, and I don't want to quit!"

"If you choose the right vendors, your collective and sincere motives should establish both trust & grace on both sides of the relationship."

"Your company culture is made up of the family rules ofyour business that establish consistent expectations among all."

"Ain't nobody gonna separate from theircold hard cash unless they have an unresolved problem, so ifyou want to make money, you have to be incredibly clearabout what problem(s) you solve."

"Business is fluid and you can always improve and progress as your time and financial resources allow, and as your learningcurve shortens."

"The concept of 'work-life balance is a fleeting idea for a Bombshell. Instead, a focus on work-life success-where her time and energy shifts based on the rotating demands of each area of her life-is far more realistic."

"With a strong personal brand, you become the only option in the eyes of your ideal customer."

"Walk a mile in your customers' stilettos or loafers. Try to understand where they are in the moment."

"I'm telling you that responsibly applying time strategy and proactively leveraging your calendar is the dumb ol' secret to seeing your dreams come true."

"The what to do can be taught, the how to do it is not as easy to pass on to someone who simply doesn't 'get it."

"Determine how you are going to measure your success."

"Sorry, Sister. You're not 'normal. You're exceptional. You're a Bombshell. If this was easy, everyone would be a successful business owner."

"You want how you do business to be consistent among all team members, including partners, management, employees, and even vendors."

"Before you can decide on your brand fonts, colors or imagery, let alone your messaging, you need to know who you're trying to attract first."

"Who cares what insecure people think who are insanely jealous that you are OK with yourself?"

"Follow through. You'd be surprised how many people don't do that. If you have to stay up all night to get it done,n then do that. If you consistently see that you cannot actually get things done in the time frame you committed to, stop over committing."

"A Bombshell's constant struggle is living up to her God given potential while also battling in her mind the difference between her expectations and the world's expectations."

"By not stepping into your greatness, you are letting down everyone around you whom you can inspire, touch, or influence."

"Nobody can experience everything, so you need to borrowthe experience of others."

"Exceptional customer service proactively manages your brand and reactively can turn upset customers into raving fans based on how you handled their complaint."

"My greatest joy is in helping others be their best."

"To set yourself up for success, you need to be real about what you can commit to consistently."

"Only you can create bold goals that attract success for your business as you use your God-given gifts to serve others."

"If your plan is not working, pivot. If it is working, do more of it!"

"When you have a strong company culture it will shine through your brand and you can authentically say, 'This is what our brand is about."

"Raise your hand if your calendar ever makes you feel the need for an oxygen mask!"

"Creating an ideal customer profile helps you understand who are you talking to through your marketing, and it helps you carry that message and vibe through to your customerexperience."

"If you cannot tie your marketing efforts to actual dollars that the electric company will accept, it's time to adjust your plan."

"To gain your share of the market, you must show how your company is different and how your culture produces a unique experience for your customers, leaving no room for competition. And that, Bombshell, is your brand."

"Own your mistakes. Even when you're in the process ofscrewing up."

"While a mission statement speaks to why a company exists, a vision statement communicates what you want to accomplishin the future."

"Your culture is the birthplace of your brand."

"I always say that my success has been three parts support and encouragement from my amazing network and one part piss and vinegar."

"Do your best in the day, for the day, and then work on tomorrow when it comes. Show yourself grace and laugh at yourself."

"Creating a plan to bring in more business in a way that does not ultimately support yourannual goals is fighting against yourself."

"A Bombshell wants it all, yet she is beginning to see shecan't have it all at once."

"Remember that businesses are made up of humans like you. They aren't going to be perfect and they will need encouragement, clarification, and correction to deliver their best."

"When you create a company culture, you are drawing your lines in the sand for you, first & then for anyone else who does business with you."

"Batching or 'bucketing your tasks is ripping the Band- Aid off whenever you have to deal with ongoing activities."

"If something doesn't work, try something different. Don't go ball up, cry in a corner, and say, 'Woe is me. Kick yourself in the pants and force yourself to get on to the next alternative."

"You want to be able to say, for example, 'I will know I am successful if these three things happen."

"You can't be 'it for everyone. In fact, if you try to please everyone, you will please no one, especially yourself."

"You can't measure a person by model year, you have to measure that personby their mileage."

"You've got to get your team to not only understand your company brand, but also to understand their personal brand."

"Your mission statement outlines why your company exists. It doesn't have to be all fancy-pants, just a clear statement of what you do."

"I call dealing with your calendar the 'calendar boogie because you seriously have to dance around to pull it alltogether."

"Ask yourself this question both for current and possible future commitments: If I say yes to this, what am I saying no to?"

"I've always said we can't all experience everything, but we can all learn from each other's experiences, making learning curves shorter and pitfalls avoidable."