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"The purpose of a business is to create a customer."
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"Project your "brand to be remarkable and memorable. Whether through a positioning statement, product placement, advertising campaign, service, a logo, mission, or message, your brand is what makes you and/or your company remarkable-or not."
"They call it "business" because it does not become successful by a person's "idleness". Go get busy if you want to do business; but be busy for the right reasons!"
"Millions of business people are each constantly forced to choose between their desire to not be a bad person and their desire to be a good business person, that is to say, to make as much money as they possibly can by maximizing their revenue while minimizing the cost of producing whatever it is that they sell."
"There are more temptations in business than in any other sphere of the society."
"Feedbacks are means for brands to look back."
"Go to your business, pleasure, whilst I go to my pleasure, business."
Explore more quotes by Peter Drucker
"Company cultures are like country cultures. Never try to change one. Try, instead, to work with what you've got."
"Follow effective action with quiet reflection. From the quiet reflection will come even more effective action."
"The new information technology... Internet and e-mail... have practically eliminated the physical costs of communications."
"Effective leadership is not about making speeches or being liked; leadership is defined by results not attributes."
"Most discussions of decision making assume that only senior executives make decisions or that only senior executives' decisions matter. This is a dangerous mistake."
"The most efficient way to produce anything is to bring together under one management as many as possible of the activities needed to turn out the product."
"Suppliers and especially manufacturers have market power because they have information about a product or a service that the customer does not and cannot have, and does not need if he can trust the brand. This explains the profitability of brands."
"Few companies that installed computers to reduce the employment of clerks have realized their expectations... They now need more, and more expensive clerks even though they call them 'operators' or 'programmers.'"
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