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Ray Kroc

"We take the hamburger business more seriously than anyone else."

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"We take the hamburger business more seriously than anyone else."

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Asa Don Brown

"Business is the salt of life."

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"Be the business never so painful, you may have it done for money."

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"Asking the appropriate questions means understanding exactly what your customer is trying to achieve."

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"Tell your good news as an evangelist would. Do so with a passion driven by a need to help and solve problems that some people didn't even know they had."

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"Government "help" to business is just as disastrous as government persecution... the only way a government can be of service to national prosperity is by keeping its hands off."

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"Winning 'Motor Trend' Car of the year is probably the closest thing to winning the Oscar or Emmy of the car industry."

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"Concerning Personal Branding and Social Media, Understand that attention came be gained or gamed but trust must be earned."

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"Business should never be merely transactional -it should be transformational."

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Asa Don Brown

"One of the biggest problems with your average sales call is that the salesman doesn't know what he is trying to achieve. He hasn't worked out the end of the journey. So he sets off and just hopes he walks out with something."

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Asa Don Brown

"Business succeed when friends and relatives pays their bills promptly."

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"The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it."
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"You're only as good as the people you hire."
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"Creativity is a highfalutin word for the work I have to do between now and Tuesday."
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"If you're not a risk taker, you should get the hell out of business."
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"We provide food that customers love, day after day after day. People just want more of it."
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"Luck is a dividend of sweat. The more you sweat, the luckier you get."
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Ray Kroc
"While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap."
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"We take the hamburger business more seriously than anyone else."
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Ray Kroc
"The quality of a leader is reflected in the standards they set for themselves."
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Ray Kroc
"All money means to me is a pride in accomplishment."
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