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James Collins

"There's no reason for Gillette to be world class on the web, but there's every reason for Gillette to be world class in producing billions of high powered razor blades at low cost."

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"There's no reason for Gillette to be world class on the web, but there's every reason for Gillette to be world class in producing billions of high powered razor blades at low cost."

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Amber Hurdle

"Consumers care less about your brand's vision statement, they want value delivered."

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Amber Hurdle

"I have pretty thick skin, and I think if you're going to be in this business, if you're going to be an actor or a writer, you better have a thick skin."

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Amber Hurdle

"We don't seem to be able to check crime, so why not legalize it and then tax it out of business?"

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Amber Hurdle

"Everyone loves the idea of "disruption" in business, but no one likes it when it happens to them."

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Amber Hurdle

"Corporation: An ingenious device for obtaining profit without individual responsibility."

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Amber Hurdle

"The investments you make into a brand, makes its name worth it."

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Amber Hurdle

"It's none of their business that you have to learn how to write. Let them think you were born that way."

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Amber Hurdle

"Make your brand memorable or risk fading out!"

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Amber Hurdle

"We prefer to be around others who bring out the best in us and make us feel good, don't we? Customers want to do business with people who make them feel valued, appreciated, and happy."

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Amber Hurdle

"Marketing is safe. Sales is risky. UNLESS, marketing has done its job. Then sales is safe too."

Explore more quotes by James Collins

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James Collins
"Be like Curious George, start with a question and look under the yellow hat to find what's there."
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James Collins
"That the potential to become Level 5 exists in you and me and the people we work with and that it is then a process or a journey to nurture that seed... in a culture by and large that doesn't reinforce it."
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James Collins
"The way you want to respond is to ask a question: Is this technology directly relevant to our hedgehog concept? If the answer is YES, then we want to become pioneers, not in the technology, but in the application of that technology specifically linked to our hedgehog concept."
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James Collins
"There's no reason for Gillette to be world class on the web, but there's every reason for Gillette to be world class in producing billions of high powered razor blades at low cost."
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James Collins
"The first is that instead of writing a sequel, which is what most people do, this is in fact a prequel. Although we didn't know that when we began the process."
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James Collins
"A magazine is simply a device to induce people to read advertising."
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James Collins
"If you can help other people understand those truths - and in my mind, the only way I know to do that is with large scale, multi-year research projects, where you start with a question and then very rigorously and comprehensively answer that question."
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James Collins
"The answer I have is, you know, there a lot of things you can try to build to last. And what we try to do in our work is to come up with ideas that will last. Ideas that will stand the test of time."
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James Collins
"Ha, well you see... this notion of a balanced life, I don't think I'm ever going to be able to have that... but I can have what I call an integrated life."
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James Collins
"And an integrated life is one where you're able to fit the different pieces of your life together in seamless fashion."
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