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"Our business is infested with idiots who try to impress by using pretentious jargon."
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"Innovation is the change, Change Management needs to be an integral part of innovation management."
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Personal Development
"The profession of book writing makes horse racing seem like a solid, stable business."
Author Name
Personal Development
"In the business always talk to decision makers only, it will save your time and will get you the deal."
Author Name
Personal Development
"Business is the salt of life."
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Personal Development
"Marketing is safe. Sales is risky. UNLESS, marketing has done its job. Then sales is safe too."
Author Name
Personal Development
"To me everything in business boils down to this: do you genuinely care about your customers - or just their cash?"
Author Name
Personal Development
"The nonessential employees, the type of workers whom remain at home when it snows, are the quickest to complain about how the talented persons of an organization behave."
Author Name
Personal Development
"The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die."
Author Name
Personal Development
"Find your hidden talents, your hidden potentials, your hidden purposes and convert them into a better business for the benefit of the entire world."
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Personal Development
"One of the biggest secrets of success is delegation. Exactly the method Sir Richard Branson uses! If it helped him become a billionaire businessman then it is worth utilizing in your own life/business, etc."
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Personal Development
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"Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them."
Advertising
"I do not regard advertising as entertainment or an art form, but as a medium of information."
Art
"Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest."
Advertising
"Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom."
Society
"The more informative your advertising, the more persuasive it will be."
Advertising
"Our business is infested with idiots who try to impress by using pretentious jargon."
Business
"Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the vast majority of editors are incorruptible."
Advertising
"I don't know the rules of grammar... If you're trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think. We try to write in the vernacular."
People
"I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years."
Nation
"Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product."
Living
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