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"I'm kind of like a samurai. They say if you want to be a samurai, you can't be afraid of dying, and as soon as you flinch, you get your head cut off. I'm not afraid of losing this business."
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"Everyone loves the idea of "disruption" in business, but no one likes it when it happens to them."

"Corporation: An ingenious device for obtaining profit without individual responsibility."

"The investments you make into a brand, makes its name worth it."

"It's none of their business that you have to learn how to write. Let them think you were born that way."

"Make your brand memorable or risk fading out!"

"As a child, I used to wonder why markets in my locality were all situated near the main roads. I grew up a little to get the answer; " that business minded people can meet there easily!" Your dream must be situated where they can meet people!"
Explore more quotes by Yvon Chouinard

"I believe the accepted model of capitalism that demands endless growth deserves the blame for the destruction of nature, and it should be displaced. Failing that, I try to work with those companies and help them change the way they think about our resources."

"Traveling is my form of self-education. Every stream I fish now is not as good as it used to be. Traveling is my form of self-education. Every stream I fish now is not as good as it used to be. If you keep your eyes open as you travel around, you realize we are destroying this planet."

"I'm kind of like a samurai. They say if you want to be a samurai, you can't be afraid of dying, and as soon as you flinch, you get your head cut off. I'm not afraid of losing this business."
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