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"I just believe that the cost of marketing is going to increase and the cost of delivery is going to decrease as the Net gets stronger and mass media gets weaker."
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"There are two kinds of warriors: those on the battlefield, and those in the boardroom; both are out to win. But the age of King Alexander has gone, and the age of Bill Gates has come."

"Good intentions are the best business."

"When I was a child, I used to wonder why markets in my locality were all situated near the main roads. I grew up a little to get the answer; " that business minded people can meet there easily!" Your dream must be situated where they can meet people!"

"Take your dreams off the ground to the clouds of business where your products will contribute to make the world a better place."

"Making a product is just an activity, making a profit on a product is the achievement."
Explore more quotes by Joichi Ito

"We discussed the history of postwar Japan and how Japan had missed an opportunity to build a more functional democracy because of the focus on fighting communism driven in large part by the American occupation."

"The US constitution's First Amendment rights only cover Americans, but I believe that in a democracy the competition of ideas and free speech should combat beliefs that it does not agree with - more speech and debate, not censorship."

"For some reason, I grew up generally believing that Japan and Korea were quite friendly. I do know that there is some bad history and the extremists on both sides are unreasonable."

"I agree that it is not just the extremists who harbor bad thoughts or engage in bad acts, but they are usually the source of the polarization and try to keep education and communication of the main stream from moving forward."

"Google is in an amazing position to be the target of tons of lawsuits that will set precedent for many important things for us on the Internet."

"Internet penetration in Italy is quite low and the Berlusconi media machine controls most of what people see."

"I have always viewed my role as a sort of ambassador or bridge between groups to help provide a dialog."
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