"Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read."

Fun,

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"Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read."

Exlpore more Fun quotes

"Frozen yogurt is tastier than ice cream; nobody is too old for cartoons; bald men are sexy; chocolate is the best medicine; BIG books are better; cats secretly rule the planet; and everything should be available in the color pink, including monster trucks."

Richelle E. Goodrich, American Poet

Fun, Happiness, Truth, Inspirational, Wisdom

"I know what Germans are. They are a funny people. They are always choosing someone to lead them in a direction which they do not want to go."

Gertrude Stein, American Author

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"Fun is a good thing but only when it spoils nothing better."

George Santayana, American Philosopher

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"Working is hard and distracts from having fun."

Orson Scott Card, American Writer

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"Whatever is funny is subversive, every joke is ultimately a custard pie... a dirty joke is a sort of mental rebellion."

George Orwell, British Author

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"Great, big, serious novels always get awards. If it's a battle between a great, big, serious novel and a funny novel, the funny novel is doomed."

Neil Gaiman, British Author

Fun, Funny, Awards, Battle

"I'm one of those writers who tends to be really good at making outlines and sticking to them. I'm very good at doing that, but I don't like it. It sort of takes a lot of the fun out."

Neil Gaiman, British Author

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"A man's got to take a lot of punishment to write a really funny book."

Ernest Hemingway, American Novelist

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"I have so much fun on stage that I should have to pay to get in."

Marty Robbins, American Musician

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"It's funny how you never think about the women you've had. It's always the ones who get away that you can't forget."

Chuck Palahniuk, American Novelist

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Explore more quotes by Leo Burnett

"If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all."

Business

"What helps people, helps business."

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"The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself."

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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."

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"Too many ads that try not to go over the reader's head end up beneath his notice."

Advertising

"Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink."

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"I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for."

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"Regardless of the moral issue, dishonesty in advertising has proved very unprofitable."

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"Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'"

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"The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line."

Dream