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"In advertising, sex sells. But only if you're selling sex."
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"What most people in our culture mean by being lovable is essentially a mixture between being popular and having sex appeal."
"As the bull market goes on, people who take great risks achieve great rewards, seemingly without punishment. It's like crime without punishment or sex without sin."
"Neither sex, without some fertilization of the complimentary characters of the other, is capable of the highest reaches of human endeavor."
Sex,
"Sex and obscenity are not synonymous. Obscene material is material which deals with sex in a manner appealing to prurient interest."
Explore more quotes by Jef I. Richards
"Is advertising a profession, like law or medicine? How many new parents clutch their baby to their breast and declare, 'I want this child to grow up to be a media planner'?"
"If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless."
"The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma."
"While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising."
"I believe 'credibility' is one of the biggest issues yet to be addressed by Internet advertisers."
"There's so much truly putrid advertising out there it's embarrassing. But not all advertising is bad. Some of it is really quite mediocre."
"There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is regulated for truth. I'll put the accuracy of the average ad in this country up against the average news story any time."
"In the world of commercial speech, tobacco advertising bears the earmarks of an endangered species."
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