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William Bernbach

"Word of mouth is the best medium of all."

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"Word of mouth is the best medium of all."

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Akiroq Brost

"Paul Simon started piling up a lot of words, more than the bar could handle, and I stopped!"

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Akiroq Brost

"Yes and, you know, I can't use the nice words anymore because I used to chicken out by using them. I used to call myself plus size, used to call myself chubby. I used to call myself overweight."

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Akiroq Brost

"If a word in the dictionary were misspelled, how would we know?"

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Akiroq Brost

"I say there're no depressed words just depressed minds."

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Akiroq Brost

"I'm gonna fix that last joke by taking out all the words and adding new ones."

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Akiroq Brost

"Word of mouth is the best medium of all."

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Akiroq Brost

"I consider the process of gestation just as important as when you're actually sitting down putting words to the paper."

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Akiroq Brost

"I consider looseness with words no less of a defect than looseness of the bowels."

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Akiroq Brost

"It's only words... unless they're true."

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Akiroq Brost

"We printed all the words out because otherwise nobody would be able to understand them."

Explore more quotes by William Bernbach

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William Bernbach
"There is no such thing as a good or bad ad in isolation. What is good at one moment is bad at another. Research can trap you into the past."
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William Bernbach
"An idea can turn to dust or magic, depending on the talent that rubs against it."
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William Bernbach
"If your advertising goes unnoticed, everything else is academic."
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William Bernbach
"In advertising not to be different is virtually suicidal."
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William Bernbach
"In communications, familiarity breeds apathy."
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William Bernbach
"Our job is to bring the dead facts to life."
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William Bernbach
"Advertising doesn't create a product advantage. It can only convey it."
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William Bernbach
"Nobody counts the number of ads you run; they just remember the impression you make."
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William Bernbach
"Properly practiced creativity can make one ad do the work of ten."
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William Bernbach
"You can say the right thing about a product and nobody will listen. You've got to say it in such a way that people will feel it in their gut. Because if they don't feel it, nothing will happen."
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