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"The vast majority of Americans agree with us. We're doing everything that we can. We're advertising, right now we're on television with an advertisement running in the Washington area. We've got newspaper ads."
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"Advertising is legalized lying."
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Personal Development

"Advertising treats all products with the reverence and the seriousness due to sacraments."
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Personal Development

"Advertising is the rattling of a stick inside a swill bucket."
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Personal Development

"It is very likely that many firms spend more on advertising than, for their own best interests, they should."
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Personal Development

"Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy."
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"Religious advertising is undergoing a dramatic conversion."
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"News represents another form of advertising, not liberal propaganda."
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"It is advertising and the logic of consumerism that governs the depiction of reality in the mass media."
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Personal Development

"You can tell the ideals of a nation by its advertising."
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"The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself."
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"There should be a background check every time a firearm is transferred. You shouldn't be able to go to a gun show and buy guns without a background check. There are Internet gun sales, classified ads in the newspapers - and you can buy guns without background checks."
Time


"We're trying to publicize this one and make people realize that the gun industry can clean up its act and can operate in a way that can reduce the likelihood of guns killing police officers and other innocent people."
People


"It's a tragedy, but with your support and your help we will wage this fight and we're going to win it."
Fight


"But there are 90 million gun owners in the United States. Only 3.5 million want the insurance and magazines and the various things you get for joining the NRA."
Society


"Let me share some facts with you about the law in most of our country. California is in many ways a little different from the rest of the world, and California has better gun laws than many states, although California's need to be improved."
Nation


"The vast majority of Americans agree with us. We're doing everything that we can. We're advertising, right now we're on television with an advertisement running in the Washington area. We've got newspaper ads."
Advertising


"We should have a system of licensing and registration, we should treat firearms the same way that automobiles are treated so that people have to pass a safety test."
People


"Should we have background checks, waiting periods? To drive a car you have to pass a test that shows you know how to drive your car safely, you should have to do the same thing with guns."
Car


"If today is your typical day in America, 80 of our fellow citizens will die from gunfire. In the last two weeks, more Americans have died from gunfire here at home in the United States than in the entire war in Iraq since it started."
Home


"Who's paying the million bucks? The insurance company. We've been trying for years to get the insurance industry to say to the gun industry, We won't insure you unless you have policies that will reduce the likelihood of guns falling into the wrong hands easily."
Weapon
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