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"There's so much truly putrid advertising out there it's embarrassing. But not all advertising is bad. Some of it is really quite mediocre."
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"Advertising treats all products with the reverence and the seriousness due to sacraments."
"I promised to have no partisan affiliation and no subsidy except advertising."
"Advertising is the rattling of a stick inside a swill bucket."
"It is very likely that many firms spend more on advertising than, for their own best interests, they should."
"Outside of advertising, the person who's influenced me most is quite possibly Frank Gehry."
"Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy."
"Religious advertising is undergoing a dramatic conversion."
"News represents another form of advertising, not liberal propaganda."
"It is advertising and the logic of consumerism that governs the depiction of reality in the mass media."
Explore more quotes by Jef I. Richards
"In the world of commercial speech, tobacco advertising bears the earmarks of an endangered species."
"I believe 'credibility' is one of the biggest issues yet to be addressed by Internet advertisers."
"Creativity is an advertising agency's most valuable asset, because it is the rarest."
"The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma."
"Is advertising a profession, like law or medicine? How many new parents clutch their baby to their breast and declare, 'I want this child to grow up to be a media planner'?"
"I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising is that powerful will believe almost anything."
"While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising."
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