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"No government is here forever. And there are other forces - the most potent force in our society, in fact, big business - doing good for the environment."
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"Project your "brand to be remarkable and memorable. Whether through a positioning statement, product placement, advertising campaign, service, a logo, mission, or message, your brand is what makes you and/or your company remarkable-or not."
"They call it "business" because it does not become successful by a person's "idleness". Go get busy if you want to do business; but be busy for the right reasons!"
"Millions of business people are each constantly forced to choose between their desire to not be a bad person and their desire to be a good business person, that is to say, to make as much money as they possibly can by maximizing their revenue while minimizing the cost of producing whatever it is that they sell."
"There are more temptations in business than in any other sphere of the society."
"Feedbacks are means for brands to look back."
"Go to your business, pleasure, whilst I go to my pleasure, business."
Explore more quotes by Jared Diamond
"Twenty years ago, you might have been pessimistic and said there's no hope. But these days, some of our very biggest companies are acting remarkably cleanly. And in some cases, although not all cases, the CEOs are the driving forces behind that."
"Introspection and preserved writings give us far more insight into the ways of past humans than we have into the ways of past dinosaurs. For that reason, I'm optimistic that we can eventually arrive at convincing explanations for these broadest patterns of human history."
"Eurasia ended up with the most domesticated animal species in part because it's the world's largest land mass and offered the most wild species to begin with."
"The rate of human invention is faster, and the rate of cultural loss is slower, in areas occupied by many competing societies with many individuals and in contact with societies elsewhere."
"Thousands of years ago, humans domesticated every possible large wild mammal species fulfilling all those criteria and worth domesticating, with the result that there have been no valuable additions of domestic animals in recent times, despite the efforts of modern science."
"Starbucks goes to a great effort, and pays twice as much for its coffee as its competitors do, and is very careful to help coffee producers in developing countries grow coffee without pesticides and in ways that preserve forest structure."
"Native Americans had only stone and wooden weapons and no animals that could be ridden. Those military advantages repeatedly enabled troops of a few dozen mounted Spaniards to defeat Indian armies numbering in the thousands."
"Although native Africans domesticated some plants in the Sahel and in Ethiopia and in tropical West Africa, they acquired valuable domestic animals only later, from the north."
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