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"Advertising is what you do when you can't go see somebody. That's all it is."
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"Advertising is legalized lying."
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Personal Development
"Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy."
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Personal Development
"Religious advertising is undergoing a dramatic conversion."
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Personal Development
"Advertising treats all products with the reverence and the seriousness due to sacraments."
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Personal Development
"Nobody's profitable at this moment, because recession is on; advertising dollars are down, and expenses are way up. So that kind of belies the situation that you would expect, because the ratings are way up everywhere."
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Personal Development
"I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising."
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Personal Development
"The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself."
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Personal Development
"That's great advertising when you can turn Chicago into a city you'd want to spend more than three hours in."
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Personal Development
"Advertising is the modern substitute for argument; its function is to make the worse appear the better."
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Personal Development
"I can't say the advertising model is obsolete yet but it doesn't make a lot of sense in the long range."
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Personal Development
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"The inventory goes down the elevator every night."
Night
"Advertising is what you do when you can't go see somebody. That's all it is."
Advertising
"There is no such thing as a Mass Mind. The Mass Audience is made up of individuals, and good advertising is written always from one person to another. When it is aimed at millions it rarely moves anyone."
Advertising
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