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"Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation."
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"I became a journalist because I did not want to rely on newspapers for information."

"Your best protection is to have an established agent make the contact."

"Television is now the dominant factor in the lives of too many American children."

"An independent newspaper? It is a newspaper that looks nothing like a newspaper."

"What is odd is not that so many of the iconic news photos of the past, including some of the best-remembered pictures from the Second World War, appear to have been staged. It is that we are surprised to learn they were staged and always disappointed."

"Publishers are notoriously slothful about numbers, unless they're attached to dollar signs - unlike journalists, quarterbacks, and felony criminal defendants who tend to be keenly aware of numbers at all times."

"Any dictator would admire the uniformity and obedience of the U.S. media."

"I mean, all the ratings wars are silly. But, I mean, someone has to be concerned about the ratings because it means, you know, it translates into revenue."
Explore more quotes by Marshall McLuhan

"As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'"

"The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way."

"Our Age of Anxiety is, in great part, the result of trying to do today's job with yesterday's tools and yesterday's concepts."

"The scientist rigorously defends his right to be ignorant of almost everything except his specialty."

"Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials."

"When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves."
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