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"To whom does design address itself: to the greatest number, to the specialist of an enlightened matter, to a privileged social class? Design addresses itself to the need."
Standard
Customized
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"We must carefully consider card security solutions, such as adding photographs or machine-readable electronic strips, so to prevent further breaches of individual privacy that could result from changes to the design of Social Security Cards."
Author Name
Personal Development

"Once the product's task is known, design the interface first; then implement to the interface design."
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Personal Development

"I do believe that there are some universal cognitive tasks that are deep and profound - indeed, so deep and profound that it is worthwhile to understand them in order to design our displays in accord with those tasks."
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Personal Development

"Unfortunately, the client that exists today is still pretty much the prototype design."
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Personal Development

"I just bought a Mac to help me design the next Cray."
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Personal Development

"An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service."
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Personal Development

"I tried a dozen different modifications that were rejected. But they all served as a path to the final design."
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Personal Development

"Design is people."
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Personal Development

"If we don't have accurate information, if we are not able to tell difficult truth one to another, we will never be able to effectively design a policy for Iraq."
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Personal Development

"Accessible design is good design."
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Personal Development
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"Eventually everything connects - people, ideas, objects. The quality of the connections is the key to quality per se."
Quality

"Recognizing the need is the primary condition for design."
Design

"Ideas are cheap. Always be passionate about ideas and communicating those ideas and discoveries to others in the things you make."
Creativity

"We work because it's a chain reaction, each subject leads to the next."
Work

"Art resides in the quality of doing, process is not magic."
Art

"Who ever said that pleasure wasn't functional?"
Pleasure

"The real questions are: Does it solve a problem? Is it serviceable? How is it going to look in ten years?"
Question

"The details are not the details. They make the design."
Design

"To whom does design address itself: to the greatest number, to the specialist of an enlightened matter, to a privileged social class? Design addresses itself to the need."
Design

"Design is a plan for arranging elements in such a way as best to accomplish a particular purpose."
Design
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