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"If you have this reputation you can sit back and endure it, or you can try to do things with it."
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"Unlike wealth, fame makes it easier for some men and more difficult for some to sleep around."

"Perception number one, how you want people to think about you when you arrive and perception number two, how you want them to talk about you once you have left."

"We do not have the right to make the name of God look bad by our pitiful and impoverished existence."

"Now since shame is a mental picture of disgrace, in which we shrink from the disgrace itself and not from its consequences, and we only care what opinion is held of us because of the people who form that opinion, it follows that the people before whom we feel shame are those whose opinion of us matters to us."

"Communicating negatively (gossiping, bragging, bullying, and criticizing) can be disastrous to your reputation, cause you to lose the respect of others, and leave a terrible impression. Why leave this essential expertise up to chance when it can make or break the success of your relations?"

"No man will ever bring out of that office the reputation which carries him into it. The honeymoon would be as short in that case as in any other, and its moments of ecstasy would be ransomed by years of torment and hatred."

"If you are a giant mountain, you cannot escape from being famous; all that you can do is to pray for the fog to cover you up!"

"If you were going to be successful in the world of crime, you needed a reputation for honesty."

"Most people say that Shakespeare rocked merely because most people say that Shakespeare rocked."
Explore more quotes by Rem Koolhaas

"The areas of consensus shift unbelievably fast; the bubbles of certainty are constantly exploding."

"We say we want to create beauty, identity, quality, singularity. And yet, maybe in truth these cities that we have are desired. Maybe their very characterlessness provides the best context for living."

"When shopping was still connected to the street it was also an intensification and articulation of the street. Now it has become utterly independent - contained, controlled, surveyed."

"Escape from the architecture ghetto is one of the major drivers and has been from the very beginning."

"Influence is a very unpleasant subject and I deal with it in a maybe irresponsible way, which is to really ignore it. It would be a nightmare if we started to really think about it; it would tie our hands, it would tie everyone else's hands."

"It's a weird city because the uglier the weather, the more beautiful the city. And the uglier the buildings, the more coherent the city."

"The intellectual force of the West is still dominant, but other cultures are getting stronger. I expect that we will develop a new way of thinking in architecture and urban planning, and that less will be based on our models."

"The luxury of our position now is that we can almost assemble any team to address any issue."

"When air conditioning, escalators, and advertising appeared, shopping expanded its scale, but also limited its spontaneity. And it became much more predictable, almost scientific. What had once been the most surprising became the most manipulated."
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