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Kit Williams

"If we listen human instinct actually tells us what we need, but advertising makes us want things we don't need and things we can't have."

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"If we listen human instinct actually tells us what we need, but advertising makes us want things we don't need and things we can't have."

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Asa Don Brown

"I saw a subliminal advertising executive, but only for a second."

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Personal Development

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Asa Don Brown

"Advertising is legalized lying."

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Personal Development

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Asa Don Brown

"Advertising is the rattling of a stick inside a swill bucket."

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Personal Development

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Asa Don Brown

"Advertising treats all products with the reverence and the seriousness due to sacraments."

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Personal Development

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Asa Don Brown

"In advertising, not to be different is virtual suicide."

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Personal Development

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Asa Don Brown

"You have always had individual directors who begin in the advertising or commercial world, but they are probably exceptions rather than the traditional pattern."

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Personal Development

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Asa Don Brown

"Religious advertising is undergoing a dramatic conversion."

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Personal Development

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Asa Don Brown

"The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself."

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Personal Development

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Asa Don Brown

"Sales may lead to advertising as much as advertising leads to sales."

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Personal Development

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Asa Don Brown

"Too many ads that try not to go over the reader's head end up beneath his notice."

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Kit Williams
"I took lots of photographs and had planned to write a treatise on how it worked, but I quickly got bored with that idea and wrote a scientific fairy tale instead."

Creativity

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Kit Williams
"I think most artists find it difficult to part with their work but it's the parting that keeps us alive and keeps us working. In the case of the chariot, although it's been sold I actually still have it, just in another form."

Work

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Kit Williams
"The hoop is there to remind us not to jump through it, not to submit to someone else's control."

Control

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Kit Williams
"He was so tenacious he defied the distraction of women by refusing to have them in his presence, just as later in life he denied his blindness by calling for more and more candles."

Life

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Kit Williams
"The chariot was purchased by a private collector who took it home to New York. I take pleasure in knowing that it was built to last for at least a thousand years."

Home

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Kit Williams
"The dog and the rabbit are telling us not to chase unattainable material goals."

Goal

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Kit Williams
"The original item looked like a little hand cart with the figure of a man mounted on a platform between the wheels. The man's outstretched arm always pointed south."

Man

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Kit Williams
"In practical terms the South Pointing Chariot was a simple direction finder. It could have been made to point in any direction - north, south, east or west."

Direction

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Kit Williams
"As I was working I noticed that the way I designed the differential gearing actually created a spare drive that sat directly below the emperor's feet, or where they would be if he were to sit in the chariot."

Innovation

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Kit Williams
"I made every single piece myself, each individual component, so it was quite time consuming."

Time

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