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"For me, what's a more important question is how we get at least the option of more diverse experiences in this media."
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"I had been thinking a lot about how the media has created this complex, fictionalized cartoon version of me, you know, this man-eating, jet-setting serial dater who reels them in, but scares them off because she's clingy and needy; then she's all dejected, so she goes into her lair and writes a song as a weapon. I mean, man, that's pretty intense. And I started thinking about what an interesting character that person is. And, if I was that person, what would my life motto be, my mantra? What would I say? I think I'd own it."
"The death of a billionaire is worth more to the media than the lives of a billion poor people."
"The news is glorified gossip."
"The minute viewers callin or write about your looks, they were not listening to what you were saying."
"Tactical use of the media can be equated to power behind your skill or special ability. It is in the power of the media to help market your brand. You just need to look at Hollywood, European football, Bollywood, Nollywood, Global fashion & modeling, showbiz and even humanitarian efforts, to appreciate that the making and destroying of stars, initiatives and legends is to a greater extent influenced by the role played by the media."
"It's hard to know now who, if anyone, in the media has any credibility."
"We never search for scandal, but we use it if it cries out to excess."
"But the answer isn't just to intimidate people into consuming more 'serious' news; it is to push so-called serious outlets into learning to present important information in ways that can properly engage audiences. It is too easy to claim that serious things must be, and can almost afford to be, a bit boring. The challenge is to transcend the current dichotomy between those outlets that offer thoughtful but impotent instruction on the one hand and those that provide sensationalism stripped of responsibility on the other."
Explore more quotes by Will Wright
"The new generation of consoles has as much power to do the kind of games that we do as the PC does."
"It used to be that you knew your neighbors and maybe your coworkers - the people in your physical vicinity."
"The console games, as they come out with this new generation, will have a temporary advantage in price performance, but there are still many things you can do on a PC, more conveniently than you can do on a console machine."
"Also, after people play these Sim games, it tends to change their perception of the world around them, so they see their city, house or family in a slightly different way after playing."
"And every now and then people find the bugs, and they interpret those as cool failures in the Sims terms. For them it's like a treasure hunt, you know."
"There are a lot of issues that I hope we deal with at some point that we haven't up to now, for various reasons. Some technical, and some more political."
"I find it refreshing to unplug from it for a while. You kind of forget how deeply you get embedded in it."
"I'm not saying we purposely introduced bugs or anything, but this is kind of a natural result of any complexities of software... that you can't fully test it."
"The second thing for me, probably a few clicks down, is the idea that The Sims smoothly age and have different concerns and motivations and needs at different age ranges."
"In an online community, there's this kind of social economy between the community members. Some people have status because they make cool skins or that's a good website that's visited a lot, but there's no real gameplay there."
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