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"Maybe we ought to have a world in which things are divided between people kind of fairly."
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"We should not judge people by their peak of excellence; but by the distance they have traveled from the point where they started."

"When people are taken out of their depths they lose their heads, no matter how charming a bluff they may put up."

"I believe that in every country the people themselves are more peaceably and liberally inclined than their governments."

"Few people at the beginning of the nineteenth century needed an adman to tell them what they wanted."
Explore more quotes by Herbert Simon

"Learning is any change in a system that produces a more or less permanent change in its capacity for adapting to its environment."

"Engineering, medicine, business, architecture and painting are concerned not with the necessary but with the contingent - not with how things are but with how they might be - in short, with design."

"Everyone designs who devises courses of action aimed at changing existing situations into preferred ones."

"Most of us really aren't horribly unique. There are 6 billion of us. Put 'em all in one room and very few would stand out as individuals. So maybe we ought to think of worth in terms of our ability to get along as a part of nature, rather than being the lords over nature."

"What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention, and a need to allocate that attention efficiently among the overabundance of information sources that might consume it."

"Human knowledge has been changing from the word go and people in certain respects behave more rationally than they did when they didn't have it. They spend less time doing rain dances and more time seeding clouds."
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