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David Ogilvy

"Advertising reflects the mores of society, but it does not influence them."

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"Advertising reflects the mores of society, but it does not influence them."

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A.E. Samaan

"We must stop expecting the government to play the role of national transformation why we sit down and watch."

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A.E. Samaan

"The public thinks big, sensible, measured thoughts while people run around doing silly things."

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A.E. Samaan

"The poor have sometimes objected to being governed badly, the rich have always objected to being governed at all."

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A.E. Samaan

"Popular medicine and popular morality belong together and ought not to be evaluated so differently as they still are: both are the most dangerous pseudo-sciences."

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A.E. Samaan

"It takes all sorts of people to make a world, as I've often heard, but I think there are some who could be spared,' Anne told her reflection in the east gable mirror that night."

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A.E. Samaan

"In too many instances we have settled for a world of our own shaping that is shaping up to be in terrible shape."

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A.E. Samaan

"Most peoples are prisoners of other people's thoughts."

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A.E. Samaan

"Show me a man or a woman alone and I'll show you a saint. Give me two and they'll fall in love. Give me three and they'll invent the charming thing we call 'society'. Give me four and they'll build a pyramid. Give me five and they'll make one an outcast. Give me six and they'll reinvent prejudice. Give me seven and in seven years they'll reinvent warfare. Man may have been made in the image of God, but human society was made in the image of His opposite number, and is always trying to get back home."

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A.E. Samaan

"Your water is in the bottles, and my water is in the bucket, but we are brothers? I am collecting garbage, and you are in the bed, but we are sisters? My fingers are broken, and your hands are so soft, but we are family? Your God is like an angel, and my God is like an evil, but we are equal? My stomach is empty, and your stomach is so big, but we are humans?"

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A.E. Samaan

"PLEASE and THANK YOU...two polite phrases which are slowly disappearing from our vocabulary."

Explore more quotes by David Ogilvy

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David Ogilvy
"Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them."
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David Ogilvy
"I do not regard advertising as entertainment or an art form, but as a medium of information."
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David Ogilvy
"Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom."
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David Ogilvy
"The more informative your advertising, the more persuasive it will be."
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David Ogilvy
"Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the vast majority of editors are incorruptible."
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David Ogilvy
"I don't know the rules of grammar... If you're trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think. We try to write in the vernacular."
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David Ogilvy
"I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years."
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David Ogilvy
"Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product."
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David Ogilvy
"Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped."
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David Ogilvy
"The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace."
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