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Leo Burnett

"Anyone who thinks that people can be fooled or pushed around has an inaccurate and pretty low estimate of people - and he won't do very well in advertising."

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"Anyone who thinks that people can be fooled or pushed around has an inaccurate and pretty low estimate of people - and he won't do very well in advertising."

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"I don't know why people question the academic training of an athlete. Fifty percent of the doctors in this country graduated in the bottom half of their classes."

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"I'm not an activist per se, but I have strong feelings about things. People can jump on celebrities for being ill-informed or naive, but I've got a right to say what I believe."

Explore more quotes by Leo Burnett

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Leo Burnett
"A good ad which is not run never produces sales."
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Leo Burnett
"If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks."
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Leo Burnett
"Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'"
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Leo Burnett
"I have learned that it is far easier to write a speech about good advertising than it is to write a good ad."
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Leo Burnett
"Curiosity about life in all of its aspects, I think, is still the secret of great creative people."
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Leo Burnett
"Too many ads that try not to go over the reader's head end up beneath his notice."
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Leo Burnett
"Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink."
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Leo Burnett
"There is no such thing as a permanent advertising success."
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Leo Burnett
"We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'"
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Leo Burnett
"When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either."
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