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Jef I. Richards

"The law requires a paper towel ad to be scrupulously honest, but allows political candidates to lie without reproach. What's wrong with this picture?"

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"The law requires a paper towel ad to be scrupulously honest, but allows political candidates to lie without reproach. What's wrong with this picture?"

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Akiroq Brost

"Lies are sufficient to breed opinion, and opinion brings on substance."

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Akiroq Brost

"There is nothing we like to communicate to others as much as the seal of secrecy together with what lies under it."

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Akiroq Brost

"Uneasy lies the head that wears a crown."

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Akiroq Brost

"Violence can only be concealed by a lie, and the lie can only be maintained by violence. Any man who has once proclaimed violence as his method is inevitably forced to take the lie as his principle."

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Akiroq Brost

"Unless a man feels he has a good enough memory, he should never venture to lie."

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Akiroq Brost

"Lying has a kind of respect and reverence with it. We pay a person the compliment of acknowledging his superiority whenever we lie to him."

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Akiroq Brost

"There is nothing in the world more shameful than establishing one's self on lies and fables."

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Akiroq Brost

"But the important thing is to lie down and fall asleep. That little nap means you wake up fresh again and can continue."

Lie,
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Akiroq Brost

"Someone who lies about the little things will lie about the big things too."

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Akiroq Brost

"By a lie, a man... annihilates his dignity as a man."

Explore more quotes by Jef I. Richards

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Jef I. Richards
"Commercial speech is like obscenity... we can't seem to define it, but we know it when we see it."
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Jef I. Richards
"Is advertising a profession, like law or medicine? How many new parents clutch their baby to their breast and declare, 'I want this child to grow up to be a media planner'?"
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Jef I. Richards
"There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is regulated for truth. I'll put the accuracy of the average ad in this country up against the average news story any time."
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Jef I. Richards
"In advertising, sex sells. But only if you're selling sex."
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Jef I. Richards
"The law requires a paper towel ad to be scrupulously honest, but allows political candidates to lie without reproach. What's wrong with this picture?"
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Jef I. Richards
"I believe 'credibility' is one of the biggest issues yet to be addressed by Internet advertisers."
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Jef I. Richards
"Advertising is totally unnecessary. Unless you hope to make money."
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Jef I. Richards
"Congress seems to believe that 'Children are our future' is a phrase coined by tobacco advertisers."
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Jef I. Richards
"If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless."
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Jef I. Richards
"The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma."
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