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"Nobody's profitable at this moment, because recession is on; advertising dollars are down, and expenses are way up. So that kind of belies the situation that you would expect, because the ratings are way up everywhere."
Advertising


"We had a couple of minor coups that made a big difference. We snared away from a competitor a correspondent already on the ground in Afghanistan. That was an enormous help to us, because there we were."
Help


"The president's poking fun at himself over what goes down. I thought it was a good-natured performance. It made him look good. But he certainly doesn't disguise the record on weapons of mass destruction. And you feel like saying to people, Just get over it."
Thought


"I think we're giving people something new that people didn't know was out there before."
People


"There's a certain elitism that has crept into the attitudes of some in journalism, and it played out perfectly over the issue of these little American flag lapel pins."
Reach


"The month of January, we were number one. Now, this is something we're proud of, because we recognize we're up against a formidable operation there at CNN."
Now


"CNN is a more diverse brand. It's spread out over more products over there."
Reading


"We've had a chance to be seen by viewers who had never seen us before, and we've kept a lot of them."
Chance


"We have a society in which one of the greatest things you can do is a platform to see victim status, and one of the qualifications for that is that you have these exquisitely tender feelings about things and sensibilities which are easily offended."
Society


"Television has certain imperatives that CNN had the luxury of ignoring for a long period of time. CNN could take the position that the news would be the star, because in most of the programming day, they were the only all-news operation on the air."
Time
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