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"They see us interacting with people, they see us doing serious interviews, they see us having fun, and when you're conversing with someone, you get a much clearer impression of who that person is than if they are just reading into a news piece."
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"It is not true that people are naturally equal for no two people can be together for even a half an hour without one acquiring an evident superiority over the other."

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"People are always good company when they are doing what they really enjoy."

"Prune - prune businesses, products, activities, people. Do it annually."

"Some people bear three kinds of trouble - the ones they've had, the ones they have, and the ones they expect to have."
Explore more quotes by Katie Couric

"You know, you've got serious pieces, you've got light pieces, you've got cooking segments, you've got health-related topics, so it's not as if they've had a unique personality from the get-go."

"I think sometimes people project things on you, but I'm trying to handle everything that's happened to me with a certain amount of grace, dignity and good manners. You just can't necessarily win all the time."

"I beg. I call. I badger. I cajole. Part of the secret is everyone has fun and that's really motivating."

"I don't know the vast majority of you personally, and it may sound kind of corny, but I really feel as if we've become friends through the years. And you've been with me during a lot of good times and some very difficult ones. I can't tell you how grateful I am."

"And they like being able to turn on the television day in and day out to see someone that they know and they feel comfortable with and trust hopefully and respect even."

"All three networks have always had a morning show but now cable of course is taking some of that audience away and a variety of other things, probably the Internet as well."

"Now, if they're there to talk about something specifically, and I determine through my own editorial judgment, that another area isn't germane, or isn't an important part of it, that's something else. But we never agree to anything in advance, absolutely not."
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