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"They see us interacting with people, they see us doing serious interviews, they see us having fun, and when you're conversing with someone, you get a much clearer impression of who that person is than if they are just reading into a news piece."
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Explore more quotes by Katie Couric
"And they like being able to turn on the television day in and day out to see someone that they know and they feel comfortable with and trust hopefully and respect even."
"I beg. I call. I badger. I cajole. Part of the secret is everyone has fun and that's really motivating."
"All three networks have always had a morning show but now cable of course is taking some of that audience away and a variety of other things, probably the Internet as well."
"I know there's a great deal of speculation, and while I appreciate the interest, kind of, my contract ends in May and I'm trying to figure out what I'm going to do. I'm fortunate to have a couple of opportunities to think long and hard about."
"But of course when people watch morning television, Terry, it's a very different animal. You know, they're running around, they're getting their kids ready for school, they're probably doing eight million things, they're brushing their teeth."
"Now, if they're there to talk about something specifically, and I determine through my own editorial judgment, that another area isn't germane, or isn't an important part of it, that's something else. But we never agree to anything in advance, absolutely not."
"So I don't really focus too much on that, and I think it's dangerous if your goal in life is to get the other guy, then you're not going to be doing a really quality job yourself."
"I don't know the vast majority of you personally, and it may sound kind of corny, but I really feel as if we've become friends through the years. And you've been with me during a lot of good times and some very difficult ones. I can't tell you how grateful I am."
"A lot people I know - it drives them crazy when they're watching, to see the people with their signs and waving, but there's something that's very inclusive about it."
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