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"It is the emergence of mass media which makes possible the use of propaganda techniques on a societal scale."
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"When the New York Times scratches its head, get ready for total baldness as you tear out your hair."
"Pro-government press is not a press it is just a lie-generating ugly machine; it is a guard dog, guarding only the official thieves, not the public!"
"Sensationalism dies quickly, fear is long-lived."
"If you interviewed 1,000 politicians and asked about whether the media's too soft or too hard, about 999 would say too hard."
"Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation."
"The minute viewers callin or write about your looks, they were not listening to what you were saying."
"This is the truth about mainstream media and advertising: People wouldn't have to pay to show you such messages if they were right."
"If you're nice, decent, attractive, get good grades and are talented, no one wants to read about that...They want to read what's out-of-the-ordinary, the scandalous, the shocking and the tragic. They want a story; they want to be captivated and what's typical does not give them that...unless, of course, that person ends up a victim, commits a crime or loses their minds via a love affair."
Explore more quotes by Jacques Ellul
"In sum, thought and reflection have been rendered thoroughly pointless by the circumstances in which modern men and women live and act."
"The intellectual who wants to do her work properly must today go back to the starting point: the woman whom she knows, and first of all to herself. It is at that level, and at no other, that she ought to begin to think about the world situation."
"Mass media provides the essential link between the individual and the demands of the technological society."
"All human language draws its nature and value from the fact that it both comes from the Word of God and is chosen by God to manifest himself. But this relationship is secret and incomprehensible, beyond the bounds of reason and analysis."
"Modern technology has become a total phenomenon for civilization, the defining force of a new social order in which efficiency is no longer an option but a necessity imposed on all human activity."
"The goal of modern propaganda is no longer to transform opinion but to arouse an active and mythical belief."
"The Holy Spirit alone can do this, the Holy Spirit alone can establish this link with one's neighbor."
"The orchestration of press, radio and television to create a continuous, lasting and total environment renders the influence of propaganda virtually unnoticed precisely because it creates a constant environment."
"Thinking has become a superfluous exercise... purely internal, without compelling force, more or less a game."
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