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"Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it's worth it in the end because once you get there, you can move mountains."
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"If a house has no garden, the whole earth becomes its garden!"

"Over complication only confuses the essence of things."

"Being simple is the most complicated thing nowadays!"

"Ithink that theworld should be full of cats and full of rain, that's all, justcats andrain, rain and cats, very nice, goodnight."

"In the past there were people who were not rich but contented with their living style, laughing and happy all day. But when the new rich people appear, people look at them and ask, 'why don't I have a life like that too, a beautiful house, car and garden,' and they abandon their values."

"Consciousness is simple, if you are bold enough to accept it as simple."

"Urgency fills our life with stress and anxiety. but slowness, simplicity, and love fill our life with beauty and happiness."

"The common theme of common sense is that it's commonly rejected as uncommonly demanding."
Explore more quotes by Steve Jobs


"I don't want to fail, of course. But even though I didn't know how bad things really were, I still had a lot to think about before I said yes. I had to consider the implications for Pixar, for my family, for my reputation. I decided that I didn't really care, because this is what I want to do. If I try my best and fail, well, I've tried my best."


"These technologies can make life easier, can let us touch people we might not otherwise. You may have a child with a birth defect and be able to get in touch with other parents and support groups, get medical information, the latest experimental drugs. These things can profoundly influence life. I'm not downplaying that."


"Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that our job is to take responsibility for the complete user experience. And if it's not up to par, it's our fault, plain and simply."


"A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets."


"I met Woz when I was 13, at a friend's garage. He was about 18. He was, like, the first person I met who knew more electronics than I did at that point. We became good friends, because we shared an interest in computers and we had a sense of humor. We pulled all kinds of pranks together."


"God gave us the senses to let us feel the love in everyone's heart, not the illusions brought about by wealth."
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