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"What helps people, helps business."
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"The profession of book writing makes horse racing seem like a solid, stable business."
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Personal Development
"In the business always talk to decision makers only, it will save your time and will get you the deal."
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Personal Development
"Business is the salt of life."
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Personal Development
"Marketing is safe. Sales is risky. UNLESS, marketing has done its job. Then sales is safe too."
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Personal Development
"The nonessential employees, the type of workers whom remain at home when it snows, are the quickest to complain about how the talented persons of an organization behave."
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Personal Development
"The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die."
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Personal Development
"One of the biggest secrets of success is delegation. Exactly the method Sir Richard Branson uses! If it helped him become a billionaire businessman then it is worth utilizing in your own life/business, etc."
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Personal Development
"A fair price for oil is whatever you can get plus ten to twenty per cent."
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Personal Development
"The most successful businesses have leaders that see the correlation between customer service and sales. not as separate departments, but as complimentary components for growth."
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Personal Development
"No secrecy, no business."
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Personal Development
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
Death
"What helps people, helps business."
Business
"Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'"
People
"The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships."
Relationship
"Good advertising does not just circulate information. It penetrates the public mind with desires and belief."
Trust
"A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'."
Creativity
"If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks."
Art
"I regard a great ad as the most beautiful thing in the world."
World
"There is no such thing as a permanent advertising success."
Success
"A good ad which is not run never produces sales."
Advertising
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