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"Chances are that neither the client nor the agency will ever know very much about what role the ad has played in sales or profits of the client, either short-term or long-term."
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"...vast accession of strength from their younger recruits, who having nothing in them of the feelings or principles of '76 now look to a single and splendid government of an Aristocracy, founded on banking institutions and monied in corporations under the guise and cloak of their favored branches of manufactures commerce and navigation, riding and ruling over the plundered ploughman and beggared yeomanry."
"Government! Three fourths parasitic and the other fourth Stupid fumbling."
"I used to call myself a single-issue voter on the essential question of defending civilization against its terrorist enemies and their totalitarian protectors, and on that 'issue' I hope I can continue to expose and oppose any ambiguity."
"The biggest enemy of western people is not war or terrorism, it is their own governments lack of regulation of public health and safety."
"Ostensibly rigorous and realistic, contemporary conservatism is an ideology of denial. Its symbol is a smile button."
"Good riddance to the blatantly corrupt Democratic Party!"
Explore more quotes by Michael Schudson
"American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets."
"The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment."
"If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly."
"Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public."
"Most criticism of advertising is written in ignorance of what actually happens inside these agencies."
"The power of ads rests more in the repetition of obvious exhortations than in the subtle transmission of values."
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