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"What will become compellingly important is absolute clarity of shared purpose and set of principles of conduct sort of institutional genetic code that every member of the organization understands in a common way, and with deep conviction."
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"One cannot help feeling that some alternative occupation-lettuce farming, say-would offer somewhat less of a risk of being put to death by installments. Why do you persist in it?Goldeneyes Dactylos shrugged."I'm good at it, he said."

"The purpose of your life is to find your ultimate purpose that makes you happy. Then commit to it wholeheartedly."

"He saw either death or the approach of it everywhere. But his undertaking now occupied him all the more. He had to live his life to the end, until death came. Darkness covered everything for him; but precisely because of this darkness he felt that his undertaking was the only guiding thread in this darkness, and he seized it and held on to it with all his remaining strength."

"It is important that any value you add to yourself should be converted to tangible products that could benefit humanity."

"To live in purpose is to understand the moment of conception."

"Your calling multiplies you."
Explore more quotes by Dee Hock

"An illustration I use to get people to understand it is this: I'll ask major corporate audiences: Why don't you just take all your traditional beliefs about organizations, and apply them to the neurons in your brain?"

"Throughout history, it took centuries for the habits of one culture to materially affect another. Now, that which becomes popular in one country can sweep through others within months."

"The prudent course is to make an investment in learning, testing and understanding, determine how the new concepts compare to how you now operate and thoughtfully determine how they apply to what you want to achieve in the future."

"Success follows those adept at preserving the substance of the past by clothing it in the forms of the future."

"If you don't understand that you work for your mislabeled 'subordinates,' then you know nothing of leadership. You know only tyranny."

"The problem is never how to get new, innovative thoughts into your mind, but how to get old ones out."

"As I like to say, the entire collective memory of the species - that means all known and recorded information - is going to be just a few keystrokes away in a matter of years."

"With the advent of genetic engineering the time required for the evolution of new species may literally collapse."

"Think about technological float: it took centuries for the wheel to gain universal acceptance. Now any microchip device can be in use around the world in weeks."
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