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"It's no longer just reporting the headlines of the day, but trying to put the headlines into some context and to add some perspective into what they mean."
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"What we have to do is put this in a coherent form for them at the end of the day, and on the big events, give them the kind of context that they deserve."
"It's all storytelling, you know. That's what journalism is all about."
"If you have an anecdote from one source, you file it away. If you hear it again, it may be true. Then the more times you hear it the less likely it is to be true."
"The markets where we've got real good presence are the older, more mature markets like Australia, and Western Europe - where we've only got 6,000 stores, compared to the US with 13,000."
"The two keys to success as a sportswriter are: 1) A blind willingness to believe anything you're told by the coaches, flacks, hustlers and other "official spokesmen" for the team-owners who provide the free booze ... and: 2) A Roget's Thesaurus, in order to avoid using the same verbs and adjectives twice in the same paragraph.Even a sports editor, for instance, might notice something wrong with a lead that said: "The precision-jack-hammer attack of the Miami Dolphins stomped the balls off the Washington Redskins today by stomping and hammering with one precise jack-thrust after another up the middle, mixed with pinpoint-precision passes into the flat and numerous hammer-jack stomps around both ends...."
"Journalism largely consists in saying "Lord Jones is dead" to people who never knew Lord Jones was alive."
"If we're going to live as we are in a world of supply and demand, then journalists had better find a way to create a demand for good journalism."
"I saw a photograph of a wedding conducted by Reverend Moon of the Unification Church. I wanted to understand this event, and the only way to understand it was to write about it."
"The Washington Times wrote a story questioning the authenticity of some of the suggestions made about me in Silent Coup. But as a believer in the First Amendment, I believe they have more than a right to air their views."
"And the irony is that they wrote better without access to my quotes."
Explore more quotes by Bob Schieffer
"I think journalism is a great way to do public service, to have an impact on your community."
"I had an idea in the beginning to do a book about some of the events that I had covered, just various stories that I've covered. Reporters spend a lot of time telling each other tales about how they covered stories, and that's what this book started out to be."
"Obviously, if the commander makes certain decisions that the reporter thinks is inhibiting his right to report a legitimate story, he has to appeal to the commander's boss to get that changed."
"We now assume that when people turn on the evening news, they basically already know what the news is. They've heard it on the radio. They've seen it on the Internet. They've seen it on one of the cable companies. So that makes our job a bit different."
"At the White House, everybody works for the same person. They're all part of the same company. But on Capitol Hill, they're all independent contractors. They all work for themselves. That's a formula for getting news."
"But if you're going to go out on a military unit, you've got to allow yourself to be under the control of the commander because you really could put the troops in danger."
"One thing young people have to always keep in mind when deciding what they want to do with their lives is, is it fun? Is it something that I'm interested in? Is it something I enjoy?"
"But if you don't enjoy doing something, you'll be miserable no matter how much money you make."
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