"The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment."

Success, Successful, Advertising, Environment, Information

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"The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment."

Exlpore more Success quotes

"When you were making excuses someone else was making enterprise."

Amit Kalantri, Indian Author

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"The key to finding financial freedom is to unlock your entrepreneurial intelligence, work your network and lead the time."

Ifeanyi Enoch Onuoha, Japanese Statesman

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"When you focus on diligence and hard work miracle will come to you."

Sunday Adelaja, Nigerian Author

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"Things that you have remained 'sincere' to, those many things you have won. The world has to be won; only then will it let you go to moksha!"

Dada Bhagwan, Indian Spiritual Leader

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"God measures people by the small dimensions of humility and not by the bigness of their achievements or the size of their capabilities."

Billy Graham, American Clergyman

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"Success is not the final destination but the stepping stone for the next."

Debasish Mridha, American Author

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"Luck ... taps once in a lifetime at everybody's door but if industry does not open it luck goes away."

Charles Spurgeon, British Clergyman

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"Live the Life of Your DreamsWhen you start living the life of your dreams, there will always be obstacles, doubters, mistakes and setbacks along the way. But with hard work, perseverance and self-belief there is no limit to what you can achieve."

Roy T. Bennett, American Author

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"The more we do, the more we can do."

William Hazlitt, English Critic

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"Success is where preparation and opportunity meet."

Bobby Unser, American Celebrity

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Explore more quotes by Michael Schudson

"American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets."

Advertising, Budgets

"Sales may lead to advertising as much as advertising leads to sales."

Advertising, May, Sales

"If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly."

People, Gods, Advertising, Americans

"If advertising is not an official or state art, it is nonetheless clearly art."

Art, Advertising, State

"It is very likely that many firms spend more on advertising than, for their own best interests, they should."

Advertising,

"Chances are that neither the client nor the agency will ever know very much about what role the ad has played in sales or profits of the client, either short-term or long-term."

Politics, Sales, Will

"The power of ads rests more in the repetition of obvious exhortations than in the subtle transmission of values."

Power, Values, Obvious, Repetition

"Most criticism of advertising is written in ignorance of what actually happens inside these agencies."

Advertising, Criticism, Ignorance

"Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public."

Work, Public, Wonders

"Advertising generally works to reinforce consumer trends rather than to initiate them."

Advertising,