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"We never search for scandal, but we use it if it cries out to excess."
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"I had been thinking a lot about how the media has created this complex, fictionalized cartoon version of me, you know, this man-eating, jet-setting serial dater who reels them in, but scares them off because she's clingy and needy; then she's all dejected, so she goes into her lair and writes a song as a weapon. I mean, man, that's pretty intense. And I started thinking about what an interesting character that person is. And, if I was that person, what would my life motto be, my mantra? What would I say? I think I'd own it."
"The death of a billionaire is worth more to the media than the lives of a billion poor people."
"The news is glorified gossip."
"The minute viewers callin or write about your looks, they were not listening to what you were saying."
"Tactical use of the media can be equated to power behind your skill or special ability. It is in the power of the media to help market your brand. You just need to look at Hollywood, European football, Bollywood, Nollywood, Global fashion & modeling, showbiz and even humanitarian efforts, to appreciate that the making and destroying of stars, initiatives and legends is to a greater extent influenced by the role played by the media."
"It's hard to know now who, if anyone, in the media has any credibility."
"But the answer isn't just to intimidate people into consuming more 'serious' news; it is to push so-called serious outlets into learning to present important information in ways that can properly engage audiences. It is too easy to claim that serious things must be, and can almost afford to be, a bit boring. The challenge is to transcend the current dichotomy between those outlets that offer thoughtful but impotent instruction on the one hand and those that provide sensationalism stripped of responsibility on the other."
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