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Robert Jordan

"Image perception makes a big difference. That's one of the things I tell entrepreneurs today. Fine, focus on products, focus on customers and all that good stuff - that's necessary. But the image that you project is also key. Don't forget that."

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"Image perception makes a big difference. That's one of the things I tell entrepreneurs today. Fine, focus on products, focus on customers and all that good stuff - that's necessary. But the image that you project is also key. Don't forget that."

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Amber Hurdle

"The enlightened ruler is heedful, and the good general full of caution."

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Amber Hurdle

"Plan strategically and strike it once to win. You can achieve maximum dues with minimum dice if only you are willing to clearly calculate and throw your efforts with optimism!"

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Amber Hurdle

"Learn to leverage the Law of Cause and Effect to your advantage in positive ways!"

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Amber Hurdle

"A hunter who is going to shoot an antelope does not waste his bullets on the dog."

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Amber Hurdle

"When a team is in possession of the ball, but cannot advance its agenda any further, they have to 'drop back and punt.' Doing this requires that they step back to regroup, reassess, and reorganize their strategy in pursuit of winning the game. When you are faced with change and apply this regrouping process, you are better equipped to make decisions for your next steps. Rather than settling back into old habits and doing what you've always done, create something fresh, new, and awesome."

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Amber Hurdle

"To catch any fish, give it what it eats."

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Amber Hurdle

"In war, the key to victory is the ability to surprise one's opponent."

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Amber Hurdle

"Small bait cast properly can catch big fish."

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Amber Hurdle

"Bait, no matter how big, is useless if fish don't want it."

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Amber Hurdle

"What's right isn't what's worked."

Explore more quotes by Robert Jordan

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Robert Jordan
"If your enemy offers you two targets, strike at a third."
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Robert Jordan
"The old blood is indeed still strong in the Two Rivers."
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Robert Jordan
"Time to toss the dice."
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Robert Jordan
"Whether the bear beats the wolf or the wolf beats the bear, the rabbit always loses."
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Robert Jordan
"Heroes in the stories never had to sleep in haystacks, or under hedges. But it was not easy to pretend, anymore, that he was a hero in a story."
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Robert Jordan
"Execution is everything. Even if you start a business with the wrong idea or too many competitors, you can out-execute all the better ideas in the right market."
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Robert Jordan
"Times are not what they were, and we cannot be, either. If you sit and wish for what you want, you may not see it this side of the grave."
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Robert Jordan
"It's not evil, Rand. I know something evil when I smell it. This isn't evil, it's just incredibly stupid."
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Robert Jordan
"Taren Ferry folk had a reputation for slyness and trickery. If you shook hands with a Taren Ferry man, people said, you counted your fingers afterwards."
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Robert Jordan
"Always leave a way out, unless you really want to find out how hard a man can fight when he's nothing to lose."
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