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"Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff."
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"Innovation comes from the producer - not from the customer."

"To Move from Woe to Wow . . . Listen Attentively Be fully present and give your customer your full attention. Stay calm and remain patient. Do not interrupt or become defensive. Let the customer express his or her concerns. Nod your head and use affirming words to show that you are listening. Repeat back and empathize, when necessary. This confirms your understanding of the problem or question."

"The well-satisfied customer will bring the repeat sale that counts."

"You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back."

"If I traveled to the end of the rainbow as Dame Fortune did intend, Murphy would be there to tell me the pot's at the other end."

"Pager companies are very much looking to provide new services to help them regain some of their customer base."

"By continually pushing the message that we have the right to gratification now, consumerism at its most expansive encouraged a demand for fulfillment that could not so easily be contained by products."

"If they don't want to pay for it, they can stop drinking it."
Explore more quotes by Scott Cook

"Even some of the greatest technology-led revolutions, or allegedly technology-led, really were only made possible because of trends already present."

"A whole generation of Americans will retire in poverty instead of prosperity, because they simply are not preparing for retirement now."

"Technology is similarly just a catalyst at times for fundamental forces already present."

"People don't place their trust in government or company pension plans; they have to be self-reliant."

"The current institutionally provided retirement plans will not cover people's needs upon retirement."

"Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff."

"Subsequent to the original Quicken, the whole idea that we, as a consumer products company, could actually make business products, that was a whole revolution in our thinking."

"Fifty years ago wealth was stored and transmitted physically through gold bars, stock certificates, bank notes, and coins."
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