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William Bernbach

"An idea can turn to dust or magic, depending on the talent that rubs against it."

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"An idea can turn to dust or magic, depending on the talent that rubs against it."

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Akshay Vasu

"A child prodigy is one with highly imaginative parents."

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Personal Development

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Akshay Vasu

"As great minds have the faculty of saying a great deal in a few words, so lesser minds have a talent of talking much, and saying nothing."

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Personal Development

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Akshay Vasu

"I have tried to explore the little talent I have for writing."

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Personal Development

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Akshay Vasu

"We're all geniuses. Life is merely overpopulated with singers who play drums, and, drummers who sing, to pay rent."

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Personal Development

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Akshay Vasu

"Your gift is what you were created to be."

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Personal Development

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Akshay Vasu

"Talent is the presence of ability and absence of understanding about the source and operation of knowledge."

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Personal Development

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Akshay Vasu

"It is happy for you that you possess the talent of flattering with delicacy. May I ask whether these pleasing attentions proceed from the impulse of the moment, or are they the result of previous study?"

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Personal Development

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Akshay Vasu

"There is no substitute for talent. Industry and all its virtues are of no avail."

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Personal Development

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Akshay Vasu

"Everyone the world over talks about British actors and British talent and I think that's because we were trained - until now - in theatre."

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Akshay Vasu

"When you find out the field you were gifted, what you were created for, you will get guaranteed success."

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William Bernbach
"The most powerful element in advertising is the truth."

Truth

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William Bernbach
"Word of mouth is the best medium of all."

Word

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William Bernbach
"An idea can turn to dust or magic, depending on the talent that rubs against it."

Talent

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William Bernbach
"Nobody counts the number of ads you run; they just remember the impression you make."

Impression

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William Bernbach
"You can say the right thing about a product and nobody will listen. You've got to say it in such a way that people will feel it in their gut. Because if they don't feel it, nothing will happen."

People

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William Bernbach
"Properly practiced creativity must result in greater sales more economically achieved. Properly practiced creativity can lift your claims out of the swamp of sameness and make them accepted, believed, persuasive, urgent."

Creativity

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William Bernbach
"I warn you against believing that advertising is a science."

Science

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William Bernbach
"Advertising doesn't create a product advantage. It can only convey it."

Advertising

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William Bernbach
"Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably groomed... but dull?"

People

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William Bernbach
"In communications, familiarity breeds apathy."

Communication

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