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"I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years."
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"The whole basis of the United Nations is the right of all nations - great or small - to have weight, to have a vote, to be attended to, to be a part of the twentieth century."
"Every nation ridicules other nations, and all are right."
"As a South African I honestly cannot understand how people can't see South Africa as a unique nation, untied by ties of history, bonds of suffering, victory, struggles, hope - and in more ways than I ever before thought possible - blood."
"Japan is an important ally of ours. Japan and the United States of the Western industrialized capacity, 60 percent of the GNP, two countries. That's a statement in and of itself."
"A house in the country is not the same as a country house."
"What is a democrat? One who believes that the republicans have ruined the country. What is a republican? One who believes that the democrats would ruin the country."
"Official dignity tends to increase in inverse ratio to the importance of the country in which the office is held."
Explore more quotes by David Ogilvy
"I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive."
"I don't know the rules of grammar... If you're trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think. We try to write in the vernacular."
"The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account."
"Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them."
"Develop your eccentricities while you are young. That way, when you get old, people won't think you're going gaga."
"There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent more readers."
"You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place."
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