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"The vice-president of an advertising agency is a bit of executive fungus that forms on a desk that has been exposed to conference."
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"I promised to have no partisan affiliation and no subsidy except advertising."
"I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes."
"Advertising is the rattling of a stick inside a swill bucket."
"Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled."
"The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague."
"Neoclassical economics insists that advertising cannot force consumers to buy anything they don't already want to buy."
"I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for."
"As advertising blather becomes the nation's normal idiom, language becomes printed noise."
"The American advertiser has made the superior American magazine of today possible."
Explore more quotes by Fred Allen
"A committee is a group of people who individually can do nothing, but who, as a group, can meet and decide that nothing can be done."
"Some movie stars wear their sunglasses even in church. They're afraid God might recognize them and ask for autographs."
"During the Samuel Johnson days they had big men enjoying small talk; today we have small men enjoying big talk."
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