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Jeff Zucker

"More traffic means more advertising dollars."

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"More traffic means more advertising dollars."

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Amber Hurdle

"Advertising is what you do when you can't go see somebody. That's all it is."

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Amber Hurdle

"I promised to have no partisan affiliation and no subsidy except advertising."

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Amber Hurdle

"I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes."

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Amber Hurdle

"You push the button, we do the rest."

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Amber Hurdle

"Advertising is the rattling of a stick inside a swill bucket."

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Amber Hurdle

"Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled."

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Amber Hurdle

"The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague."

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Amber Hurdle

"Neoclassical economics insists that advertising cannot force consumers to buy anything they don't already want to buy."

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Amber Hurdle

"I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for."

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Amber Hurdle

"As advertising blather becomes the nation's normal idiom, language becomes printed noise."

Explore more quotes by Jeff Zucker

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Jeff Zucker
"It is a significant acknowledgment that the way people are watching television is changing and the model is quickly changing."
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Jeff Zucker
"People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame."
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Jeff Zucker
"I've said this forever - I've always believed the Today show is more than the sum of its parts."
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Jeff Zucker
"It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers."
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Jeff Zucker
"More traffic means more advertising dollars."
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