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Jeff Zucker

"More traffic means more advertising dollars."

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"More traffic means more advertising dollars."

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"Advertising is legalized lying."

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"Advertising treats all products with the reverence and the seriousness due to sacraments."

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"Religious advertising is undergoing a dramatic conversion."

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"The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself."

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Asa Don Brown

"Sales may lead to advertising as much as advertising leads to sales."

Explore more quotes by Jeff Zucker

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Jeff Zucker
"It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers."
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Jeff Zucker
"More traffic means more advertising dollars."
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Jeff Zucker
"I've said this forever - I've always believed the Today show is more than the sum of its parts."
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Jeff Zucker
"It is a significant acknowledgment that the way people are watching television is changing and the model is quickly changing."
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Jeff Zucker
"People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame."
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