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"I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think."
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"The future is created by those who have a great imagination and the will to make it a reality by their actions."
Author Name
Personal Development
"The design of a book is the pattern of a reality controlled and shaped by the mind of a writer."
Author Name
Personal Development
"Skill gives you legs to jog, talent gives you legs to run, brilliance gives you legs to sprint, but genius gives you wings to fly."
Author Name
Personal Development
"For you to make your creative work creative, you must seek creativity from the creator."
Author Name
Personal Development
"Imagination is a glorious wonder."
Author Name
Personal Development
"Writing the same kind of material is no guarantee you'll be working from the same ethos so that writers from different fields are just as likely to have an understanding of each other's work as someone working in the same genre."
Author Name
Personal Development
"Every time a man puts a new idea across he finds ten men who thought of it before he did - but they only thought of it."
Author Name
Personal Development
"I want to paint the rest of my days with the best colors."
Author Name
Personal Development
"It does not need to be perfect - or technically correct - to be magic."
Author Name
Personal Development
"What may be myth in one world may always be fact in some other."
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Personal Development
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"We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'"
Hell
"To swear off making mistakes is very easy. All you have to do is swear off having ideas."
Creativity
"I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think."
Creativity
"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
Death
"What helps people, helps business."
Business
"Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'"
People
"Too many ads that try not to go over the reader's head end up beneath his notice."
Advertising
"The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships."
Relationship
"Good advertising does not just circulate information. It penetrates the public mind with desires and belief."
Trust
"A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'."
Creativity
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