"I have learned that it is far easier to write a speech about good advertising than it is to write a good ad."

Advertising, Speech

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"I have learned that it is far easier to write a speech about good advertising than it is to write a good ad."

Exlpore more Advertising quotes

"Advertising is legalized lying."

H. G. Wells, English Author

Advertising, Lying

"Advertising treats all products with the reverence and the seriousness due to sacraments."

Thomas Merton, American Author

Advertising, Seriousness

"Advertising is the rattling of a stick inside a swill bucket."

George Orwell, British Author

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"It is very likely that many firms spend more on advertising than, for their own best interests, they should."

Michael Schudson, American Sociologist

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"Outside of advertising, the person who's influenced me most is quite possibly Frank Gehry."

Jay Chiat, American Businessman

Advertising,

"Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy."

Mason Cooley, American Writer

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"Religious advertising is undergoing a dramatic conversion."

Lisa Miller, Australian Musician

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"News represents another form of advertising, not liberal propaganda."

Christopher Lasch, American Historian

Advertising, Liberal, News, Propaganda

"It is advertising and the logic of consumerism that governs the depiction of reality in the mass media."

Christopher Lasch, American Historian

Advertising, Logic, Media, Reality

"You can tell the ideals of a nation by its advertising."

Norman Douglas, British Writer

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Explore more quotes by Leo Burnett

"Whether or not the standard of living made possible by mass production and in turn by mass circulation, is supported by and filled with the work of us hucksters, I guess is something that only history can decide."

History, Work, Living, Production

"We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'"

Hell, Want

"To swear off making mistakes is very easy. All you have to do is swear off having ideas."

Creativity, Ideas, Mistakes

"I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think."

Creativity, Ideas, Clients, Respect, Writers

"Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business."

Business, Ideas, Fun, Spirit

"The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself."

Advertising, Nothing, Opinion

"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."

Death, People, Advertising, Misleading

"Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink."

Business, Heart, Ability, Advertising

"I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one."

Genius, Fool

"The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders."

Business, Purpose, Advertising, Service