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"Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art."
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"Always seek beauty to create a beautiful life."
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Personal Development
"For a poet he threw a very accurate milk bottle."
Author Name
Personal Development
"I'm trying in all my stories to get the feeling of the actual life across-not to just depict life-or criticize it-but to actually make it alive. So that when you have read something by me you actually experience the thing. You can't do this without putting in the bad and the ugly as well as what is beautiful. Because if it is all beautiful you can't believe in it. Things aren't that way."
Author Name
Personal Development
"Make movies my friend " make nice, inspiring and bold movies that will penetrate the darkest corners of the human mind and illuminate the soul."
Author Name
Personal Development
"My poems are only bits of scratchingon the floor of acage."
Author Name
Personal Development
"A short story is the ultimate close-up magic trick -- a couple of thousand words to take you around the universe or break your heart."
Author Name
Personal Development
"For poetry was all written before time was, and whenever we are so finely organized that we can penetrate into that region where the air is music, we hear those primal warblings and attempt to write them down, but we lose ever and anon a word or a verse and substitute something of our own, and thus miswrite the poem. The men of more delicate ear write down these cadences more faithfully, and these transcripts, though imperfect, become the songs of the nations."
Author Name
Personal Development
"Music gives life to the soul."
Author Name
Personal Development
"Some writers closet themselves - I write wherever I am because that's where life is happening ..."
Author Name
Personal Development
"Music gives strength to the soul."
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Personal Development
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"The most powerful element in advertising is the truth."
Truth
"A great ad campaign will make a bad product fail faster. It will get more people to know it's bad."
People
"Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before."
Advertising
"Today's smartest advertising style is tomorrow's corn."
Advertising
"In advertising not to be different is virtually suicidal."
Advertising
"Word of mouth is the best medium of all."
Word
"Properly practiced creativity can make one ad do the work of ten."
Work
"Nobody counts the number of ads you run; they just remember the impression you make."
Impression
"There is no such thing as a good or bad ad in isolation. What is good at one moment is bad at another. Research can trap you into the past."
Advertising
"I warn you against believing that advertising is a science."
Science
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