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"By continually pushing the message that we have the right to gratification now, consumerism at its most expansive encouraged a demand for fulfillment that could not so easily be contained by products."
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"Some story appears in some newspaper that says that somebody said X, Y, and Z, and a customer says, I don't understand what they're talking about - we're running that product, we've been using it for five years, what are they talking about?"

"The first step in exceeding your customer's expectations is to know those expectations."

"Innovation comes from the producer - not from the customer."

"Our customers call and e-mail us to say that's how it feels when a Zappos box arrives. And that's how we view this company."

"An artist is forced by others to paint out of his own free will."

"If I traveled to the end of the rainbow as Dame Fortune did intend, Murphy would be there to tell me the pot's at the other end."

"If you make the customer a promise... make sure you deliver it."

"They're pushing credit cards. They don't take Visa, but they do take American Express, or they don't take this one, but they take that one, or you'd better bring this one, or if you forget who you are, look on your credit card; it will be there."

"Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff."
Explore more quotes by Ellen Willis

"On one level the sixties revolt was an impressive illustration of Lenin's remark that the capitalist will sell you the rope to hang him with."
Will,

"Mass consumption, advertising, and mass art are a corporate Frankenstein; while they reinforce the system, they also undermine it."

"In practice, attempts to sort out good erotica from bad porn inevitably comes down to: What turns me on is erotica; what turns you on is pornographic."

"By continually pushing the message that we have the right to gratification now, consumerism at its most expansive encouraged a demand for fulfillment that could not so easily be contained by products."
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