top of page
Quote_1.png
David Ogilvy

"Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine."

Standard 
 Customized
"Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine."

Exlpore more People quotes

Quote_1.png
Amber Hurdle

"I do think you feel a little bit like you are preying on people's lives."

Quote_1.png
Amber Hurdle

"People don't want their lives fixed. Nobody wants their problems solved. Their dramas. Their distractions. Their stories resolved. Their messed cleaned up. Because what would they have left? Just the big scary unknown."

Quote_1.png
Amber Hurdle

"Honest people don't hide their deeds."

Quote_1.png
Amber Hurdle

"People used what they called a telephone because they hated being close together and they were scared of being alone."

Quote_1.png
Amber Hurdle

"People come and go in our life but memories stays for ever."

Quote_1.png
Amber Hurdle

"People don't commit suicide. They get lost in darkness because they can't find any lights of hope."

Quote_1.png
Amber Hurdle

"Still and all, why bother? Here's my answer. Many people need desperately to receive this message: I feel and think much as you do, care about many of the things you care about, although most people do not care about them. You are not alone."

Quote_1.png
Amber Hurdle

"People who see beauty all around them live in a beautiful world. People who see danger all around them live in a dangerous world."

Quote_1.png
Amber Hurdle

"People with evil ideas will think and do as they have learned, but those people with good ideas have the responsibility to show them the way of love, way of truth, and the way of peace."

Quote_1.png
Amber Hurdle

"When people ask me why I am running as a woman, I always answer, "What choice do I have?""

Explore more quotes by David Ogilvy

Quote_1.png
David Ogilvy
"Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product."
Quote_1.png
David Ogilvy
"Never stop testing, and your advertising will never stop improving."
Quote_1.png
David Ogilvy
"There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent more readers."
Quote_1.png
David Ogilvy
"Some manufacturers illustrate their advertisements with abstract paintings. I would only do this if I wished to conceal from the reader what I was advertising."
Quote_1.png
David Ogilvy
"Every advertisement should be thought of as a contribution to the complex symbol which is the brand image."
Quote_1.png
David Ogilvy
"Ninety-nine percent of advertising doesn't sell much of anything."
Quote_1.png
David Ogilvy
"I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes."
Quote_1.png
David Ogilvy
"The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account."
Quote_1.png
David Ogilvy
"Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous."
Quote_1.png
David Ogilvy
"What really decides consumers to buy or not to buy is the content of your advertising, not its form."
bottom of page