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"Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably groomed... but dull?"
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"It's got to do with putting yourself in other people's shoes and seeing how far you can come to truly understand them. I like the empathy that comes from acting."
Author Name
Personal Development
"We ought to know that all people are not the same and so we must not expect the same attitude from all people. Different people behave differently and that is what makes different people different."
Author Name
Personal Development
"If you have carefully examined hundred people you met in your life journey, it means that you have read hundred different books! Every person you know is a book; world is full of walking books; some are boring, some are marvellous, some are weak, some are powerful, but they are all useful because they all carry different experiences of different paths!"
Author Name
Personal Development
"Texas has arguably the most extreme separation between the well off and everyday people in the United States."
Author Name
Personal Development
"People often become actresses because of something they dislike about themselves: They pretend they are someone else."
Author Name
Personal Development
"Everybody knows how to raise children, except the people who have them."
Author Name
Personal Development
"People always ask me, how do you do everything you do?"
Author Name
Personal Development
"It only takes five people in black robes to determine such crucial issues for our country as abortion, pornography, same-sex 'marriage,' and religious liberties."
Author Name
Personal Development
"It is dishonest the way that people suddenly think they've found guitars, and wear their guitar as a badge."
Author Name
Personal Development
"I think that people ran out of oxygen and don't really know what happened up there, maybe some of them just made things up because they weren't sure what had happened."
Author Name
Personal Development
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"You can say the right thing about a product and nobody will listen. You've got to say it in such a way that people will feel it in their gut. Because if they don't feel it, nothing will happen."
People
"Advertising doesn't create a product advantage. It can only convey it."
Advertising
"Our job is to sell our clients' merchandise... not ourselves. Our job is to kill the cleverness that makes us shine instead of the product. Our job is to simplify, to tear away the unrelated, to pluck out the weeds that are smothering the product message."
Advertising
"There is no such thing as a good or bad ad in isolation. What is good at one moment is bad at another. Research can trap you into the past."
Advertising
"A great ad campaign will make a bad product fail faster. It will get more people to know it's bad."
People
"Because an appeal makes logical sense is no guarantee that it will work."
Work
"Today's smartest advertising style is tomorrow's corn."
Advertising
"It is insight into human nature that is the key to the communicator's skill. For whereas the writer is concerned with what he puts into his writings, the communicator is concerned with what the reader gets out of it. He therefore becomes a student of how people read or listen."
Nature
"An idea can turn to dust or magic, depending on the talent that rubs against it."
Talent
"Word of mouth is the best medium of all."
Word
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