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"But now sustainability is such a political category that it's getting more and more difficult to think about it in a serious way. Sustainability has become an ornament."
Now,
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"The Bermuda Triangle got tired of warm weather. It moved to Alaska. Now Santa Claus is missing."

"Roused by the lash of his own stubborn tail our lion now will foreign foes assail."

"The month of January, we were number one. Now, this is something we're proud of, because we recognize we're up against a formidable operation there at CNN."
Now,

"In all affairs it's a healthy thing now and then to hang a question mark on the things you have long taken for granted."

"It is a cliche these days to observe that the United States now possesses a global empire - different from Britain's and Rome's but an empire nonetheless."

"Do not postpone your problems, solve them now! Because tomorrow you might be weaker than today and there might arise additional problems! Unsheathe your sword now; forget tomorrow, time is now!"
Explore more quotes by Rem Koolhaas

"The work in S, M, L, XL was almost suicidal. It required so much effort that our office almost went bankrupt."

"When shopping was still connected to the street it was also an intensification and articulation of the street. Now it has become utterly independent - contained, controlled, surveyed."

"We felt it was very important for an entity like CCTV to make its presence felt... To generate a space and to define a space, that is the main thing."

"If you have this reputation you can sit back and endure it, or you can try to do things with it."

"Designs are increasingly winning competitions because they are literally green, and because somewhere they feature a small windmill."

"Each building has to be beautiful, but cheap and fast, but it lasts forever. That is already an incredible battery of seemingly contradictory demands. So yes, I'm definitely perhaps contradictory person, but I operate in very contradictory times."

"When air conditioning, escalators, and advertising appeared, shopping expanded its scale, but also limited its spontaneity. And it became much more predictable, almost scientific. What had once been the most surprising became the most manipulated."

"We say we want to create beauty, identity, quality, singularity. And yet, maybe in truth these cities that we have are desired. Maybe their very characterlessness provides the best context for living."

"Influence is a very unpleasant subject and I deal with it in a maybe irresponsible way, which is to really ignore it. It would be a nightmare if we started to really think about it; it would tie our hands, it would tie everyone else's hands."

"One of our theories is that one can offset this excessive compulsion toward the spectacular with a return to simplicity."
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