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"A compelling story, even if factually inaccurate, can be more emotionally compelling than a dry recitation of the truth."
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"The root system supports the branches."
Author Name
Personal Development
"The truth is that as we move forward, if one side says we can't raise any taxes on anybody or any interest, and the other side says we can't cut anything, we're obviously not going to make progress on this. And our interest is in making progress on this."
Author Name
Personal Development
"The greatest homage we can pay to truth, is to use it."
Author Name
Personal Development
"By and large, language is a tool for concealing the truth."
Author Name
Personal Development
"It is a puzzling thing. The truth knocks on the door and you say, "Go away, I'm looking for the truth," and so it goes away. Puzzling."
Author Name
Personal Development
"Man can embody truth but he cannot know it."
Author Name
Personal Development
"Seldom, very seldom, does complete truth belong to any human disclosure; seldom can it happen that something is not a little disguised, or a little mistaken."
Author Name
Personal Development
"The truth has got to appear plausible on the stage."
Author Name
Personal Development
"Truth has no duality."
Author Name
Personal Development
"Too much truth is uncouth."
Author Name
Personal Development
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"There's a problem with political polling in that you have so much pressure to do what your client wants you to do and say what your client wants you to say. I've never felt that pressure. I am independent of the political parties."
Pressure
"If you're a good numbers person, you're a bad language person."
Language
"Preserving parks and open spaces is a winner because it doesn't need to be explained to everyday Americans."
Preservation
"Words can sometimes be used to confuse, but it's up to the practitioners of the study of language to apply them for good and not for evil. It is just like fire; fire can heat your house or burn it down."
Evil
"The language of America changed with the election of Bill Clinton, because with all due respect to my friends on the Republican side, Bill Clinton is the best communicator of the last 50 years. He felt your pain."
Friendship
"I've done reasonably well over the last 10 years because I took the strategy of language and politics and applied it to the corporate world, which has never been done before."
Politics
"It is acceptable to bring someone to tears if it explains to them in an emotional way why a product, a service, or a candidate is the right person, is the right thing to do."
Persuasion
"In fact, in more cases than not, when we are rational, we're actually unhappy. Emotion is good; passion is good. Being into what we're into, provided that it's a healthy pursuit, it's a good thing."
Being
"One of the things that you have trouble with politicians, particularly in Washington, is when you get mad at them and you can't touch them; you can't punch them; you can't yell at them."
Politics
"Sound science must be our guide in choosing which problems to tackle and how to approach them."
Science
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