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"The jet stream is a very strong force and pushing a balloon into it is like pushing up against a brick wall, but once we got into it, we found that, remarkably, the balloon went whatever speed the wind went."
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"The force we use on ourselves, to prevent ourselves from loving, is often more cruel than the severest treatment at the hands of one loved."

"Reason is a harmonising, controlling force rather than a creative one."

"There is no force so democratic as the force of an ideal."

"Every man who possibly can should force himself to a holiday of a full month in a year, whether he feels like taking it or not."

"Hence no force, however great, can stretch a cord, however fine, into a horizontal line which is accurately straight: there will always be a bending downwards."

"Mediocrity would always win by force of numbers, but it would win only more mediocrity."

"'Tis hard to comprehend how one man can come to be master of many, equal to himself in right, unless it be by consent or by force."
Explore more quotes by Richard Branson

"With the casino and the beds, our passengers will have at least two ways to get lucky on one of our flights."

"A business has to be involving, it has to be fun, and it has to exercise your creative instincts."

"So I've seen life as one long learning process. And if I see - you know, if I fly on somebody else's airline and find the experience is not a pleasant one, which it wasn't in - 21 years ago, then I'd think, well, you know, maybe I can create the kind of airline that I'd like to fly on."

"I was dyslexic, I had no understanding of schoolwork whatsoever. I certainly would have failed IQ tests. And it was one of the reasons I left school when I was 15 years old. And if I - if I'm not interested in something, I don't grasp it."

"And you know, I've had great fun turning quite a lot of different industries on their head and making sure those industries will never be the same again, because Virgin went in and took them on."

"Ridiculous yachts and private planes and big limousines won't make people enjoy life more, and it sends out terrible messages to the people who work for them. It would be so much better if that money was spent in Africa - and it's about getting a balance."

"We believe that within five years, 96 percent of British consumers will have access to the Internet, whether it be through a personal computer, a set-top box or a mobile phone."

"Well, the odds must be against anybody being able to fly around the world in a balloon on the first attempt. All of us who are attempting to go around the world in balloons are effectively flying in experimental craft because these craft cannot be tested."

"And obviously, from our own personal point of view, the principal challenge is a personal challenge."

"Well, we know that people in Australia love the idea of both Impulse and Virgin Blue getting up and adding a bit of competition, and it's fun to be able to deliver it."
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