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"We as Americans assume that big companies are bad, and big power companies are even worse."
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"It is an incapacitating emotion one feels upon hearing the whispered words "I still love you" after deeply hurting that soul. Forgiveness isn't weakness.It is power."

"As regards the individual nature, woman is defective and misbegotten, for the active power of the male seed tends to the production of a perfect likeness in the masculine sex; while the production of a woman comes from defect in the active power."

"True contentment is a thing as active as agriculture. It is the power of getting out of any situation all that there is in it. It is arduous and it is rare."

"Our real power in life comes from our true thinking!"

"All things are subject to interpretation whichever interpretation prevails at a given time is a function of power and not truth."

"All human beings wield influence-a powerful sword granted at birth. Wield your sword with care."

"Sometimes the best lighting of all is a power failure."
Explore more quotes by Frank Luntz

"It's all emotion. But there's nothing wrong with emotion. When we are in love, we are not rational; we are emotional. When we are on vacation, we are not rational; we are emotional."

"The language of America changed with the election of Bill Clinton, because with all due respect to my friends on the Republican side, Bill Clinton is the best communicator of the last 50 years. He felt your pain."

"The Republican National Committee hired me, and they hired me because they wanted someone who could look members straight in the eye and tell them the truth."

"Ideology and communication more often than not run into each other rather than complement each other. Principle and communication work together. Ideology and communication often work apart."

"One of the things that you have trouble with politicians, particularly in Washington, is when you get mad at them and you can't touch them; you can't punch them; you can't yell at them."

"There's a lot of money with a lot of big law firms that have a tremendous amount at stake by getting the right language to convince the right jury that my client is either innocent or that the opposition is guilty."

"The fundamental problem for Republicans when it comes to the environment is that whatever you say is viewed through the prism of suspicion."

"We as Americans and as humans have very selective hearing and very selective memory. We only hear what we want to hear and disregard the rest."

"People like me have to have the discipline only to work for clients, corporations, political people, products, services, networks that we believe in and we want to see succeed."
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